Imerco
Automated pricing – more time for customers at Imerco
Imerco, one of Denmark’s largest retail chains for home accessories, kitchenware, and interior design, is implementing digital price tags to ensure accurate pricing and efficient store operations.
Imerco is known as one of Denmark’s leading retail chains for kitchenware, home decor, gift ideas, and accessories – with more than 160 stores nationwide and a strong online presence. To meet modern demands for precision, flexibility, and efficiency, Imerco has in recent years accelerated its investment in digital solutions.
A key part of Imerco’s digital transformation is the collaboration with Delfi Technologies and the rollout of digital price tags in the chain’s stores. The solution is already in use at an increasing number of Imerco locations, allowing prices to be updated automatically – an efficient method that saves time and enhances the customer experience.
"With digital price tags from Delfi Technologies, we can be more agile, much more flexible, and always offer competitive prices."
Smarter pricing with a single click
With digital price tags, Imerco employees no longer need to replace paper tags or double-check prices. Instead, prices are updated automatically and in real time – directly from the chain’s central systems. When a new promotional flyer is released, all relevant prices on the digital tags are updated instantly.
Stores also have the freedom to adjust prices locally to suit their current assortment and local needs. Offers and member prices are displayed in red on the tags, making it easy for customers to spot great deals.
More time for customers – and fewer errors
For customers, this means one important thing: they can trust that the shelf price matches the checkout price. And for employees, it means more time for what really matters – customer service and sales. With fewer manual tasks, stores can focus their energy where it truly adds value.
Flexibility in a competitive market
– In a constantly moving industry, it’s crucial that we can act quickly and efficiently. With digital price tags from Delfi Technologies, we can be more agile, much more flexible, and always offer competitive prices, says Jacob Hansen, IT Operations Manager at Imerco.
This isn’t just about technology – it’s about giving both customers and employees a better experience. It’s an investment in the future of retail, where accuracy and rapid adaptation are essential for success.
About Imerco
Imerco is Denmark’s go-to destination for everything from kitchenware and home decor to gift items and practical solutions for everyday living. With more than 160 stores and a strong online shop at imerco.dk, the chain combines modern trends with functionality – always with a focus on excellent customer service, attractive member benefits, and a wide range of products for both everyday life and special occasions.
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